Ok, I know a lot of you small to medium sized business owners out there are still a little dubious about using social networking to brand and market your business. I mean, you’ve been doing ok without it so far right? Well, as Dylan opined, the times they are a-changin’.
Social Networking has become a powerful tool for businesses to brand and market their products and services and Twitter, in my opinion, has become one of the linchpins to success.
How is that you ask? Well, in a word Twitter is “instant”!
Instant product updates!
Instant services updates!
Instant sales updates!
Instant specials updates!
Instant customer feedback!
And if your Twitter feed is embedded in your website you can update your site with any information you want…well…instantly! In this last scenario, you don’t even need “followers” for Twitter to be an effective tool, it can simply be used as a mini content management system to update your website. You could even do it from your mobile phone.
The most helpful aspect of using Twitter now though is that Google search indexes Twitter posts almost immediately. What that means is that your tweets are searchable so that potential customers can find out about you and your business through a Google search that brings up your tweet or Twitter profile. This is very cool and powerful as well as a great way to expand your “footprint” on the web beyond just your website.
At Broken Sky Studio we provide Set-up and Consulting on Twitter, Facebook, LinkedIn, Google Buzz and others as well as Blogs (WordPress, Tumblr, Blogger and more) . We can develop a multi-tiered social network branding and marketing strategy for your business.
We can also incorporate social networking into your new website to help you realize all the benefits of these compelling marketing tools that can help grow your business. Visit us at Broken Sky Studio Web Design and Development today and give us a call. Let us show you what you’ve been missing.